06.12.2021 10:31 (мск)

Электронная коммерция (161 шт.)

(GET FREE PUBLICITY) How to Use Newspapers and Magazines for Public Relations, FreeAdvertising, Internet Marketing, Website Promotion, and Small Business Publicity
An extended conversation between two veteran journalists: former newspaper editor Joan Stewart and former TV reporter George McKenzie. They reveal dozens of tips and strategies for using the print media to get free publicity more believable, powerful, productive and profitable than any advertising you can BUY at any price.
1 104,00 руб.
Отгружается в течение трех недель
Agentry Agenda: Selling Food in a Frictionless Marketplace
Agentry Agenda explores the substantial and inevitable changes facing the Food Industry's "logistics productivity" model in the near future. The forces of change, flat population growth and saturation of stores and products in developed markets have created significant "False economics" under the current mass marketing model. Meanwhile the technology advantage or information power has clearly shifted to the shopper. The convergence of these forces will literally turn the Industry Model "upside down", making the mass marketing, product distribution model obsolete. The industry needs to quickly move to the "Marketing Productivity" if it is to survive. Agentry Agenda suggests a Frictionless model, in which shoppers have "barrier free access" to the products they want and manufacturers/suppliers have "barrier free access" to their targeted shoppers. Perfect commerce! Retailers turned Agents will compete by creating the value added shopping experience, real and virtual....
4 482,00 руб.
Отгружается в течение трех недель
Amazon Top Seller Secrets: Insider Tips from Amazon's Most Successful Sellers
There is a new phenomenon hitting the world of the Internet marketplace. Suddenly, Power Sellers who have made a fortune on eBay are moving their merchandise over to Amazon. After all, the benefits of selling on Amazon are legion sellers have found that they can charge more for their merchandise, avoid upfront fees, and deal with less-demanding customers. The opportunities for selling are endless Amazon now sells products in 42 categories and is the web's number one retailer with more than 81 million customers. As the authors of the popular book "eBay Power Seller Secrets", Debra and Brad Schepp are experts at making big money selling products on the web. Now, in their new book "Amazon Top Seller Secrets" they show readers why Amazon is the marketplace that will bring them more cash and more customers. With this priceless advice, readers can make more profits and build their business without constraints and without all the hassles.
1 623,00 руб.
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ASP Made Simple
ASP Made Simple
2 365,00 руб.
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ASP.NET Unleashed, Second Edition
A well-known expert in the ASP development community, best-selling author Stephen Walther brings his experience as an ASP.NET trainer to the new edition of ASP.NET Unleashed . With this update to the highly regarded ASP.NET book, readers learn the advanced features of ASP.NET 1.1, and how to apply them in their own Internet applications. This in-depth, code-intensive title covers a broad range of advanced ASP.NET topics with samples now available in both VB.NET and C#. Throughout the more than 1,400 pages readers are shown how to develop state-of-the-art Web applications using Microsoft's powerful ASP.NET. It progresses through Web Forms basics, advanced page development, ADO.NET and XML, securing Web applications, XML Web Services, leveraging the .NET Framework, building custom controls and powerful sample applications. This is a resource that will be referenced over and over.
5 856,00 руб.
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Basic Computer Skills Made Simple XP Version
Basic Computer Skills Made Simple XP Version
1 723,00 руб.
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Building an E-Business: From the Ground Up
Building an E-Business: From the Ground Up is an "e-commerce" book that moves beyond a survey atmosphere to provide hands on experience. It is designed specifically for those who want to develop web skills and business plans for use in starting an e-Buisness. This book integrates and fills the gap between "How to Design Web Pages" and Buisness and Marketing courses. It is not a "How-to" book dealing with the conversion of existing buisnesses to the electronic arena; it focuses on entrepreneurs who want to begin an eBusiness but lack basic knowledge of the Internet and in developing business and marketing plans. Building an e-Business is different because it is aimed at those interested in starting an e-Business, makes use of the Web, and assumes little or no Internet Knowledge.
5 993,00 руб.
Отгружается в течение трех недель
Building. org. Руководство менеджера по созданию успешных веб-сайтов для международных организаций
Авторы простым и понятным языком объясняют, зачем веб-сайт нужен международной организации, как и по каким принципам он должен создаваться, по каким законом развиваться, какое место занимать в иерархии ценностей, целей и задач современной организации. Кроме стратегических вопросов веб-строительства рассматриваются также такие рабочие моменты, как привлечение к проекту необходимых специалистов, выбор подходящего технологического решения, создание качественного контента, руководство веб-проектом и оценка отзывов пользователей. Книга предназначена для тех принимающих решения сотрудников международных организаций, которые думают о создании веб-сайта или модернизации существующего сайта. Также она будет полезна другим некоммерческим организациям, таким, как министерства и правительственные ведомства, неправительственные группы, научные и образовательные учреждения.
205,00 руб.
Отгружается в течение двух недель
Cases in Electronic Commerce
Cases in Electronic Commerce is a collection of 25 full-length case studies written by professors at the renowned Richard Ivey School of Business. Each case study is centered around a real-world company and provides sufficient detail on the implicationsassociated with e-commerce initiatives. This managerial-oriented approach allows students to fully understand and appreciate the strategic, tactical, and operational challenges faced when launching an e-commerce-based business.
8 622,00 руб.
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CD#2 Understanding ePurchasingPlus
The series of 10 CDs use the book as a basis and add the presenters personal experiences and additional information. The CDs are in a narrated slide format. CD #2 Understanding ePurchasingPlus provides an overview of the entire process we call ePurchasingPlus. It - defines the term ePurchasingPlus - explains each of the 4 components 1. process changes 2. use of technology tools 3. integration and data 4. plus (strategy, skills & activities) and then - provides a summary of several etools internet portals collaboration supplier relationship management (SRM) strategic sourcing software sourcing optimization software reverse auctions eSignatures Other CDs go into detail on the 4 components and etools.
4 554,00 руб.
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CIMAstudy.com Performance Management IE e-only
CIMAstudy.com Performance Management IE e-only
3 374,00 руб.
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Complete Idiot's Guide To Online Shopping (The Complete Idiot's Guide)
Amazon.comOnce upon a time, buying stuff on the Internet was easy. Once you were satisfied that your personal information was adequately protected by encryption and other security technologies, all you had to do was find what you wanted and submit your credit card details. You can still do that, but the Internet now boasts a myriad of ways for you to get stuff you want. The number of facilities for selling your own goods to others is exploding too. Preston Gralla explains all of this in The Complete Idiot's Guide to Online Shopping , providing you with the background knowledge you need to buy and sell things on the Web; explaining such concepts as Dutch auctions and electronic coupons; and intelligently combining the capabilities of commercial sites, such as the numerous online automobile dealers, with free resources such as government crash-test numbers. He also shows how to milk Usenet newsgroups and consumer sites for commentary and buying advice. A large part of this...
719,40 руб.
Отгружается в течение трех недель
Configuring Microsoft Outlook 2003
Configuring Microsoft Outlook 2003
3 103,00 руб.
Отгружается в течение трех недель
Connecting Microsoft Exchange Server
Connecting Microsoft Exchange Server
5 498,00 руб.
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Corporate Portals Empowered with XML and Web Services
Corporate Portals Empowered with XML and Web Services
2 631,00 руб.
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Data Mining Your Website
Data Mining Your Website
5 201,00 руб.
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Data Quality
Data Quality
2 833,00 руб.
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Debugging by Thinking
Debugging by Thinking
3 373,00 руб.
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Developing Practical Wireless Applications
Developing Practical Wireless Applications
2 496,00 руб.
Отгружается в течение трех недель
DigiMarketing: The Essential Guide to New Media & Digital Marketing
"We are all DigiMarketers now - or we should be. The authors have for the first time provided a lucid, hype-free, business-based and practical guide to the new age of marketing: it is a kind of digital Baedeker, which should be on every businessman's book-shelf". Miles Young, Chairman, Ogilvy & Mather Asia Pacific "The digital frontier is now the center of our universe. As Kent Wertime and Ian Fenwick show, marketers must seize this digital opportunity to accelerate their market growth". John A.Quelch, Senior Associate Dean and Lincoln Filene Professor of Business Administration, Harvard Business School "Too many advertisers are stuck in the primordial soup when it comes to their digital marketing strategy. However, they need to evolve fast if they are to survive in a multi-channel landscape. This timely book acts like an Origin of the Species, steering hesitant brand owners through the complexities of the digital ecosystem. An...
2 237,00 руб.
Отгружается в течение трех недель
Digital Marketing : Global Strategies from the World's Leading Experts
THE WORD IS OUT ABOUT DIGITAL MARKETING "This is the first comprehensive treatment of an increasingly important subject." —Peter Drucker, Honorary Chairman, Peter F. Drucker Foundation for Nonprofit Management and Clarke Professor of Social Sciences, Claremont Graduate University "Traditional marketing can kill your company. This book is must reading for every company that recognizes the need to reorganize its marketing strategy vis-a-vis the new empowered customer and the new technology." —Philip Kotler, S. C. Johnson Distinguished Professor of International Marketing, Kellogg Graduate School of Management, Northwestern University "Digital Marketing asks the questions todays marketers must answer to meet tomorrows challenges. Digital consumers are decision-makers, no longer decision-takers. Successful marketing strategies will have to focus on helping them to optimize their decisions." —Dr. Ulrich Cartellieri, Member of the Board, Deutsche...
5 115,00 руб.
Отгружается в течение трех недель
Directory Services
Directory Services
2 901,00 руб.
Отгружается в течение трех недель
Dreamweaver 4 Made Simple
Dreamweaver 4 Made Simple
1 983,00 руб.
Отгружается в течение трех недель
Dynamic E-Business Implementation Management
Dynamic E-Business Implementation Management
5 647,00 руб.
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E-Business & E-Commerce Infrastructure: Technologies Supporting the E-Business Initiative
Chaudhury's E-Business and E-Commerce Infrastructure: Technologies Supporting the E-Business Initiative serves as a comprehensive primer to both traditional and emerging E-Commerce technologies. Using the Chaudhury text, students with no prior technical knowledge will be able to grasp complex topics such as networking, Internet security, Web languages, and other important subjects in a way that illustrates their use through case studies and practice through completing Web projects.
3 843,00 руб.
Отгружается в течение трех недель
E-Business and ERP: Rapid Implementation and Project Planning
Strategies for Cost-Effective E-Business ERP Implementation?in the Shortened Time Horizons of the Internet Age The need for seamless Enterprise Resource Planning (ERP) and e-business implementation is nothing new. What is new is the shorter time frames that now dominate the organizational landscape. Projects that used to take years to complete must now be up and running in a matter of months or even weeks. Moreover, they must be done successfully?the first time. E-Business and ERP is the first book to detail the many aspects of organizing an ERP or e-business project for rapid implementation. This comprehensive guidebook?produced by an experienced manager of rapid application implementation projects?explains how to: Rapidly implement systems that meet current requirements and are easily adaptable to encompass the next generation of technology Better understand and manage the risks associated with such projects ...
7 901,00 руб.
Отгружается в течение трех недель
E-Business Technologies : Supporting the Net-Enhanced Organization (The Wiley Series on Net-Enhanced Organizations)
3 805,00 руб.
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E-Business: Strategic Thinking and Practice
Canzer's comprehensive approach to e-business centers on four key areas of strategic planning: technology, management, marketing, and finance. In clear contrast to other texts that overlook both management and finance, Canzer offers a concise introduction ideal for e-business courses or principles of marketing and management courses. He offers a balanced presentation of theory and strategy with examples that illustrate how organizations implement plans in the real business world. E-Business accommodates interactive learning opportunities at the textbook web site, including online assignments such as cases and group projects from the author's own class (added each semester). The text focuses on what students need to know about developing, managing, and maintaining a successful e-business instead of the technical logistics of setting up a site. Examples and cases that involve today's most notable e-businesses?such as IBM, Microsoft, Sun Microsystems,...
2 403,00 руб.
Отгружается в течение трех недель
E-Commerce
Once every decade a book comes along that becomes the standard in a field of study, the indispensable reference that every thoughtful practitioner must have on the shelf. Like Samuelson in Economics, Drucker in Management, and Porter in Strategy, Rayportand Jaworski have written what leaders in the New Economy are calling the standard in e-commerce strategy formulation. ...
7 817,00 руб.
Отгружается в течение трех недель
E-Supply Chain: Using the Internet to Revolutionize Your Business
From the foremost expert on supply chain management: Shows how market leaders are focusing their entire organization on driving value to customers; A practical guide for developing effective supply chain plans and e-business models; Reveals how leading firms have forged up to a two-year lead over competing supply chain networks; Rich in details and action studies of what works and what doesn.?t E-SUPPLY CHAIN reveals how companies can form the necessary business alliances to combine two of the most versatile and effective business tools of the new century: the power of supply chain and the Internet. Rich in details and action studies, E-Supply Chain is a hands-on guide to implementing the changes necessary in every major function of a typical firm. The authors detail how the e-supply chain network evolves to become a global "value chain constellation," destined to dominate specific markets and industries while always...
414,30 руб.
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